I am officially a SWOMI. That's a member of the Society for Word of Mouth.
Visit Society for Word of Mouth
In my first 10 minutes of looking around this online network, I became a fan of a video with great commentary from fellow member Michele Miller on parallels between the video and building a viral campaign for business.
I also found a great recommendation for a new book, David Vinjamuri's "Accidental Branding: How Ordinary People Build Extraordinary Brands".
More on my journeys as a SWOMI to come.... I suppose I've been called worse!
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2 comments:
Hey Wendy, you might enjoy this social media article/discussion on the globe: http://www.theglobeandmail.com/servlet/story/RTGAM.20080317.wsb-incubatordiscussion-maggiefox/BNStory/incubator/home
Thanks Dennis! I will check it out.
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