Thursday, April 3, 2008

You, may call me SWOMI

I am officially a SWOMI. That's a member of the Society for Word of Mouth.


Visit Society for Word of Mouth


In my first 10 minutes of looking around this online network, I became a fan of a video with great commentary from fellow member Michele Miller on parallels between the video and building a viral campaign for business.



I also found a great recommendation for a new book, David Vinjamuri's "Accidental Branding: How Ordinary People Build Extraordinary Brands".

More on my journeys as a SWOMI to come.... I suppose I've been called worse!

2 comments:

Dennis Jordan said...

Hey Wendy, you might enjoy this social media article/discussion on the globe: http://www.theglobeandmail.com/servlet/story/RTGAM.20080317.wsb-incubatordiscussion-maggiefox/BNStory/incubator/home

Wendy Kauffman said...

Thanks Dennis! I will check it out.